Stockist searchTÜV RheinlandGo carefree guaranteeUV 50+ Protection

Company history

Company history
teutonia

1947
Gustav and August Lüdeking founded the company in Südlengern. At the beginning they manufactured in the basement of their house. 

The 1950s
The first chrome chassis is manufactured. Until this point, the chassis of a pushchair was made of lower grade materials treated with protective paint.
teutonia moves from the Lüdeking’s house to its present location in Hiddenhausen. It now has about 30 employees who manufacture 30 to 40 pushchairs per day. The company continues to expand over the ensuing years.

The 1970s
The first chassis with coloured paint is manufactured. The first metal disc wheels are inserted – prior to this there were only the usual spoked wheels.
The pushchairs are equipped with textile covers for the first time. Until this point the interior of the seat/carrycot was finished only with foil and leather.
For the first time matching accessories are manufactured. Before then accessories were made and sold by third parties in homogeneous colours.

1975
teutonia becomes the chosen supplier of the big purchasing associations ARDEK and IGEKA. With this step the company immediately gains countrywide distribution across Germany. In addition, the first exports begin to The Netherlands and Belgium, followed by Austria, Switzerland and Scandinavia.

The 1980s
The “Timmy” pushchair is manufactured worldwide as one of the first models of its kind. “Quadro” is also added to the range. “Quadro” is a combination product with multifunctional equipment and the ability to change from a pushchair to a pram using a separate carrycot.

1989
teutonia is taken over by Britax (UK), becoming Britax-teutonia.

The 1990s
New pushchairs “Taifun” and “Mistral” with reversible handlebar are produced. Inserting a soft carrycot into the pushchair of the “Mistral” means it can be used in a pram format too. The sash brake or rim brake is introduced replacing the traditional tyre brake. Easy to operate, this new brake type prevents damage to the tyre. The buggy “Swing” is manufactured and for the first time a patented, silent adjusting device for the folding canopy is used.

1994
Set up of a new product development department and an in-house testing facility.

1997
teutonia is the first and until now the only pushchair manufacturer that examines all its products with regard to harmful substances according to the criteria of the highly rigid TOXPROOF sign standard of TÜV Rhineland.

1998/2002
In April 1998 teutonia is certified according to ISO 9001.
9001: The assurance system (DIN EN ISO 9001)
14001: The environmental assurance system (DIN EN ISO 14001)

2007
teutonia becomes part of the international company Newell Rubbermaid, Inc., based in Atlanta, Georgia.

2009
Launch of the slender new Cosmo for city living, still one of the top teutonia models today.

2010
teutonia introduces the Made for You concept. The concept turns consumers into designers, allowing them to choose fabric colours to reflect their own personal taste.

2011
teutonia updates its brand image with emotive and expressive black-and-white images. This new brand identity is accompanied by the launch of today’s bestseller BeYou!.

2013/2014
The teutonia website is re-launched and presents the brand in a fresh, modern look. Furthermore, the first product configurator of the industry is introduced. From now on consumers and retailers can not only choose the fabric colours online, but also the frame colour, wheel  type, handbrake, carrycot and accessories . The exciting stroller shopping experience already starts from home now.

2015
teutonia introduces a new first-class seat which incorporates a unique 5-point harness  across its entire  range.  In addition, a new chassis carrycot with a longer lying position and an  easier and more intuitive easy-release locking system from underneath has been introduced. Furthermore,  improvements to the BeYou! have been made, including  a new more resistant parking brake with a maintenance-free closed system  and an independent rear-wheel suspension.